Jerry Jones ‘ sluggish audio overshadowed the technical problems that prevented Netflix from streaming the Mike Tyson-Jake Paul tragedy at AT&amp, T Stadium on Friday night. When his voice began to conjure up while speaking alongside a panel of pundits that included American broadcaster Kate Abdo and, uh, owner of the Dallas Cowboys, Cedric the Entertainer, discussing possible simultaneous opportunities between the NFL and the streamer. After 20 hours of near-silence from Jones, who appeared to be aware that his speech was n’t carrying, Michael Irvin handed his ancient director a functioning camera. We’re so excited in the NFL about Netflix becoming a big part of our coming, Jones said,” We’re but excited in the NFL about becoming a large portion of our coming.” This, tonight, gives us a chance to go to 40, 50 million people, and do it from right here” .Setting aside the fact that broadcast television and its “five-nines” reliability ( propellerhead jargon for a service that’s fully operational 99.999 % of the time ) serves up more than twice as many viewers every year without fail during the Super Bowl, Jones ‘ gee-whiz appraisal of Netflix’s tech could n’t have been timed any worse. Hunderttausend users took to the internet to voice their frustrations with a number of complex issues, including latency, lag, pixelation, and the frequently required need to renew a stalled stream as the Main Event approached. Jones does have taken Netflix’s collapse in swing, but for many marketers who’ve shelled out$ 800, 000 for each in-game system in the streamer’s approaching NFL Christmas Day game, the fight-night burn seemed to put their assets in peril. If Netflix’s assessment of the Chiefs-Steelers and Ravens-Texans double is anywhere near as glitchy as Friday night’s scene, Netflix is going to be up to its lips in makegoods—and the NFL may be forced to reassess its Yuletide deals in 2025 and 2026. Netflix’s bones are made up of millions of hours of individual subscribers ( 84.8 % in the United States and Canada ) through its millions of digital multiplexer. The infrastructure is not built to withstand the demands of broadcasting live entertainment at scale, despite the best-in-class on-demand service that can be provided. This was made clear by Netflix’s 75-minute delay in a Love Is Blind reunion livestream last spring. The following events, including a Chris Rock standup special and a Tom Brady spring roast, went without a hitch, despite Tyson-Paul traffic’s demand for those live streams. ( After beating his 58-year-old opponent, Paul claimed that “over 120 million people” had watched the fight on Netflix. ) The NFL can at least take comfort in knowing that a team of experts will handle the production come December 25 if Friday night’s poor transmission threatens to stymie the big holiday two-fer. With Ian Eagle, Nate Burleson, and J. J. Watt scheduled to play the first game of the season at Pittsburgh, the CBS Sports team will do its best to make the Netflix games look and feel like any other top-drawer Sunday football game. That’s quite a step up from Netflix’s fight crew, which included Roy Jones Jr. and, for some reason, actress Rosie Perez. Jones spent much of his time at ringside obsessing over Tyson’s mouthpiece, while Perez mostly kept her own counsel. If Netflix ca n’t find a way to convert its multiplex stack into a workable version of a live broadcasting platform, even the CBS gang wo n’t be able to save Christmas. Clearly, this is n’t something that can be fixed by throwing a whole lot of money at the problem. As enviable as Netflix’s$ 352.2 billion market cap is, capital’s not a magic wand, and if you’re Reed Hastings, you may want to put in a friendly call to Jeff Bezos right about now. Or Jay Marine. Marine, the global head of Prime Video’s sports unit and Amazon VP, is likely to have benefited greatly from the disaster in Dallas. Prime is putting together its best Thursday Night Football season to date while Netflix battles it out to deck the halls. The average viewership for the series averages 13.2 million over the course of 10 games, drawing a 48.2 year audience, which is nearly 15 years younger than the NFL’s TV average ( 55.3 ) and nearly 15 years south of the broadcast primetime average ( 63 ). And throughout Amazon’s run, there have been few, if any, complaints about buffering, lag or picture quality. Such has been the case even during TNF’s most-watched outings, including a Sept. 26 Cowboys-Giants duel that peaked with 18 million viewers. If Netflix does n’t demonstrate Prime-grade quality when Christmas approaches, the NFL might want to consider making alternative plans for the holidays going forward. Marine probably wo n’t offer to give Hastings a look under the hood.