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HomeBasketballEmirates Grabs NBA Cup Sponsorship As League, UAE Draw Closer

Emirates Grabs NBA Cup Sponsorship As League, UAE Draw Closer

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By Editorial Team
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A new name lover and a new name have been added to the NBA In-Season Tournament. It will be referred to as the Emirates NBA Cup starting next month as a result of the league’s protracted global marketing collaboration with Dubai-based Emirates flight. Dubai will also make an appearance on the team’s first industrial referee jersey as part of the agreement. 

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