HomeLawNike Wins Air Jordan Trademark Case but Can’t Prove $4M in Damages

Nike Wins Air Jordan Trademark Case but Can’t Prove $4M in Damages

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In a federal court case involving” Air Global” shoes in New Jersey last Thursday, a judge awarded the nation’s largest athletic shoes manufacturer a modest$ 2, 930.
Earlier this year, Nike sued Global Heartbreak, a New Jersey LLC, and its leader and user, Naadier Riles, for copyright and related says. U.S. District Judge Michael A. Shipp wrote that Nike became conscious of the Air Global trainer after watching a movie that ReasonTV released last Thursday that was explained in his decision granting definition view. According to ReasonTV, the video featured” small logo designers who create products based on Air Jordans and other types.”
Riles is portrayed as running his brand out of his New Jersey house and selling a “reimagined type of an Air Jordan 1 .” Riles claimed that the picture that shows him working on designs and his boots reflect his work. Riles elaborated on his job in an appointment with CanvasRebel. He said Global Heartbreak is an “urban trendy product” and maintained his company “distinguishes itself by embracing the rich embroidery of women’s reports” and “highlight]s ] the individual experience that inspire, motivate, and connect us all”. Riles sells his clothing via Global Heartbreak’s site and through social advertising.

Nike obviously was n’t thrilled to see the ReasonTV video. It sent Global Heartbreak a cease-and-desist email, demanding that Riles stop selling the shoes, share how many profits of Air Globals had been made and how many shoes remained in stock, and discover the sneaker’s company. Riles responded to Nike’s notice by posting a copy of it on Instagram two days later, saying,” This is what I had to do to get the recognition I deserved.” Riles stated that he would continue to sell Air Globals and that he had” to get noticed” by using Nike’s renowned silhouette logo.
Riles, but, partly cooperated with Nike’s cease-and-desist text. He gave Nike details about the products that had been sold and the counterfeits that had not yet been released.
Unable to urge Riles to prevent selling, Nike sued. Nike’s complaint said Riles “is not an independent inventor when it comes to shoes” but instead” a mobster” who” just copied” the Air Jordan and “replaced Nike’s brand with his own”. Riles was criticized for not offering threats or responding to Nike’s problem, according to Shipp.
Shipp found Nike had established its situation since Nike and Riles” offer the same product—sneakers”, they both use “digital channels” to generate sales and” the Air Global sneaker has an extremely similar, if not similar, silhouette, paneling, and only” as the Air Jordan. The judge also made a point about consumer confusion. He further stressed Nike took “immediate steps to block the infringement” including by sending a cease-and-desist letter and having a call with Riles. Also problematic, Shipp noted, was that Riles acknowledged he used Nike’s silhouette to attract notice and “presumably” used his dispute with Nike for an opportunistic purpose:” to manufacture publicity for his brand”.

Shipp awarded Nike$ 2, 930 to reflect costs associated with filing the case and “multiple service attempts” to try to reach Shipp. However, the judge rejected Nike’s request for$ 4 million in damages because he was unable to determine the damages based on the current situation.
Shipp remarked that Nike “did not provide this information to the Court in support of its Motion,” despite the fact that Riles had indicated Riles had cooperated by providing Riles with information on sales and inventory. Nike will now have the opportunity to submit a second submission to allow him to “make a meaningful assessment of damages.” Thus, Nike has a better understanding of the alleged harm.
In April, Nike settled its dispute with BAPE, which Nike claimed had influenced Nike’s Air Force 1 design, and has since won numerous recent legal victories involving infringement of its footwear. 

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