HomeBasketballWNBA Players Union Questions New $2.2 Billion Media Deal

WNBA Players Union Questions New $2.2 Billion Media Deal

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” We have wondered for decades how the NBA may benefit the WNBA in its press freedom deal”, Terri Carmichael Jackson, WNBPA executive chairman, said. There is no justification for lowering the WNBA’s value once more.
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A new$ 76 billion TV rights agreement between the NBA and WNBA with Walt Disney, NBC, and Amazon increases the payout for NBA clubs by more than 150 % on average. The WNBA clubs will get a 500 % increase from what they previously made, which is even better.
Not everyone in the professional sports community, however, is expressing their support now.
” We have wondered for decades how the NBA may benefit the WNBA in its press freedom deal”, Terri Carmichael Jackson, WNBPA executive chairman, said in a statement provided to Sportico by a coalition member. ” With a reportedly$ 75 billion deal on the table, the league is in control of its own destiny. More specifically, the NBA controls the life of the WNBA. If initial reports are accurate or even close, we’re interested in learning how the NBA came to a$ 200 million valuation.

According to a person with knowledge of the information who was not authorized to speak formally, the WNBA’s share of the new contract is fair$ 2.2 billion over 11 times. The$ 200 million annual average is a 6x increase over the$ 30 million average that ESPN previously received.
The new agreement was struck while presence, TV ratings, social engagement, income and every other measurement has soared for the WNBA, fueled by Caitlin Clark and another young actors. The 2024 WNBA Draft drew 2.45 million people, five times as many as the previous month. Clark’s game versus the Chicago Sky and Angel Reese set multi-decade peaks for WNBA popularity.
The NBA would be the only entity that the new advertising agreements may designate as the WNBA right ‘ owner, according to the Washington Post’s report from last month. The WNBA and NBA do possess unique word sheets that the NBA users voted on Tuesday, but the teams negotiated their TV right up.
” Neither the NBA nor the WNBA can deny that we have seen unparalleled growth across all measures over the past few years, that the people continue to show their commitment to developing the model, and that the fans continue to show up,” Jackson said. There is no justification for lowering the WNBA’s value once more.
Jackson is voicing doubts about the internet offer despite the union’s main decision to opt out of its collective bargaining agreement after the present season, which is scheduled to continue until 2027. The highest-paid WNBA player is Las Vegas Aces guard Jackie Young with a base salary of$ 252, 400 this year. However, Stephen Curry earned$ 51.9 million last year from the Golden State Warriors.

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